Why More Travel Agents Are Shifting Toward Travel Coaching (And How It Could Change Everything for You Too)

by Sahara Rose De Vore | Aug 7, 2025 | Travel Agent Industry, Travel Coaching, Travel Trends

Travel Agents Are Turning to Travel Coaching If you’ve ever found yourself in the travel agent space thinking, “This just doesn’t feel aligned with me,” you’re not alone. Maybe you thought you wanted to become a travel agent—or maybe you already are one—but you’re...

Embracing a New Era of Travel: Travel Coaches, the Modern-Day Travel Agents

by Sahara Rose De Vore | May 8, 2025 | Travel Agent Industry, Travel Careers, Travel Coaching

Travel coaches are often asked if they’re travel agents. And while some travel agents have gone through the Travel Coach Certification Program, there’s definitely a difference between the two. While travel agents focus on the planning, booking, and...

Implementing Travel Coaching At Each Stage of the Traveler Journey

by Sahara Rose De Vore | May 7, 2025 | Travel Agent Industry, Travel Careers, Travel Coaching

Integrating travel coaching into the traveler’s journey can transform the client’s overall journey into a more profound and enriching experience, allowing them to not only enjoy their trip but also to grow and learn from it. We spend a lot of time thinking about...

What if the Travel Industry Celebrated Transformation over Sales?

by Sahara Rose De Vore | May 7, 2025 | Travel Agent Industry, Travel Trends

Sales are important, of course. We need them to run sustainable businesses. But travel is so much more than that. I show travel coaches how to balance the needs of their clients, with best practices across the travel industry, in the Travel Coach Certification...

How Travel Coaching is Making it Easier to Intercept a Traveler Much Earlier than at the Booking Stage

by Sahara Rose De Vore | May 3, 2025 | Marketing Strategy, Travel Agent Industry

Clients often don’t start looking for a travel agent until when they’re ready to book. This means there’s a very short window to attract clients to book with you, if you only ever interact with them during the time of a transcation. This is why we...

Why We Don’t Actually “Sell” Travel

by Sahara Rose De Vore | May 3, 2025 | Marketing Strategy, Sales and Marketing, Travel Agent Industry

We actually don’t sell travel in the travel industry. Travel bloggers, travel agents, travel advisors, travel coaches… We’re all talking about travel, and we are focusing on sales. But travel isn’t really what we’re selling. In this...