Why Modern Travel Agents Are Embracing Travel Coaching
Many travel advisors (including those joining us from networks like Fora), share a common sentiment: they love the art of planning and the reward of earning commissions, but they are tired of the “old-school,” transactional feel of the industry.
They are looking for a way to work that feels less like a sales pitch and more like a purpose.
At the Travel Coach Network (TCN), we offer a different path.
We believe in an aligned approach that taps into the advisor’s own “why,” helping them sculpt intentional experiences that lead to healing, transformation, and genuine personal growth.
About the Author: Sahara Rose DeVore
Hi, I’m Sahara Rose DeVore
I’m a world traveler turned entrepreneur, and the founder of The Travel Coach Network and the first ICF-accredited Travel Coach Certification Program™.
After solo traveling to 84+ countries and building a purpose-driven travel business, I now empower fellow wanderers and wanderlusters to turn their passion for travel into meaningful, impactful careers.
My work has been featured in 175+ media outlets including Forbes, CNN Travel, and Condé Nast Traveller.
Learn more about me and The Travel Coach Network when you click here.
Free Economy Class TCN Membership: Learn About Travel Coaching
Don’t have enough time to read this whole article?
Click here to get access to the FREE TCN Membership!
The Economy Class Membership for the Travel Coach Network includes:
– Travel Coaching 101 Masterclass
– Travel Coach Workbook
– Downloadable Beginner’s Guide to Travel Coaching
The Shift: Coaching as Your Competitive Edge
The travel industry is undergoing a massive shift toward meaning and emotion.
In an era of AI-driven itineraries and endless self-booking tools, differentiation is no longer optional; it is essential.
How do you stand out?
By incorporating the fundamentals of International Coach Federation (ICF) accredited coaching into your business model. This isn’t just about changing your title; it’s about enhancing every touchpoint of your business:
- Messaging & Branding: Communicating with emotional intelligence.
- The Planning Phase: Moving beyond logistics to understand a client’s emotional drivers.
- Post-Trip Integration: Helping clients turn their travel realizations into sustainable life changes.
Click here to learn more about the ICF-accredited Travel Coach Certification Program.
Elevating the Client Experience
Today’s travelers want more than a confirmation number; they want to feel seen, heard, and understood.
When you apply coaching psychology to your travel business, you move from a “cookie-cutter” approach to a deeply personalized service.
By becoming a Certified Travel Coach, you gain the skills to:
- Uncover the “why” behind a client’s desire to get away.
- Build long-term loyalty and increase high-value referrals.
- Diversify your revenue streams beyond traditional commissions.
- Future-proof your business against AI by providing the “human element” technology can’t replicate.
Announcing: The ICF-Accredited Certified Travel Coach Course
We are thrilled to launch our brand-new ICF-Accredited Certified Travel Coach Course, designed specifically to help travel agents uplevel their sales, services, and marketing.
This 10-hour certification is your opportunity to be first-to-market in the growing trend of meaningful travel.
You will learn how to transition from an order-taker to a transformational guide, sharpening your communication skills and understanding the deep psychology of travel.
Stop just booking trips, and start inspiring life-enriching journeys.
Join Us Live: From Transactions to Transformation
Ready to evolve your travel business?
Join Sahara Rose De Vore, Founder of The Travel Coach Network, for an exclusive webinar designed for travel advisors who are ready for more.
Registration: Save your spot here
Event: From Transactions to Transformation: Webinar for Travel Advisors
Date: March 27th
Time: 1:00 PM EST
Replays will be sent out to registrants who cannot make it live.
Listen to the Travel Coach Network Podcast
If you love listening to, learning about, and discussing topics like these in the travel industry, then you’ll love this show!
You can find it on any major podcast player.
Free Resources for Future Travel Coaches
Check out these other free resources for aspiring travel coaches:
- Listen to the Travel Coach Network Podcast
This is the perfect way to learn all about travel coaching, no matter where you are in your business journey. - Access the FREE, Economy Class of the TCN Membership
This includes a free masterclass and workbook to help you learn more about travel coaching! - Join the FREE Travel Coach Community Facebook Group
Be around inspiring and aspiring travel coaches who are just as passionate about travel as you. - Connect with the Travel Coach Network on Instagram
Have a quick question? Send us a DM! You’ll hear from me or a member of my team quickly.
