The travel industry has changed a lot since 2020.
And yet, many travel agencies haven’t made changes themselves.
They’re still using messaging that is highly focused on commissions, selling, maximizing profits, itineraries, and old-school niches which keep travel experiences more transactional rather than beneficial for us as human beings.
Free Economy Class TCN Membership: Learn About Travel Coaching
Don’t have enough time to read this whole article?
Click here to get access to the FREE TCN Membership!
The Economy Class Membership for the Travel Coach Network includes:
– Travel Coaching 101 Masterclass
– Travel Coach Workbook
– Downloadable Beginner’s Guide to Travel Coaching
About the Author: Sahara Rose DeVore
Hi, I’m Sahara Rose DeVore
I’m a world traveler turned entrepreneur, and the founder of The Travel Coach Network and the first ICF-accredited Travel Coach Certification Program™.
After solo traveling to 84+ countries and building a purpose-driven travel business, I now empower fellow wanderers and wanderlusters to turn their passion for travel into meaningful, impactful careers.
My work has been featured in 175+ media outlets including Forbes, CNN Travel, and Condé Nast Traveller.
Learn more about me and The Travel Coach Network when you click here.
Wheels Turn Slowly In The Travel Industry
I recently saw a newsletter advertising an event on teaching travel experts how to make money selling couples getaways which focused on selling romance vacations, romantic hotels, and creating itineraries, and it has me questioning why our industry talks about evolving yet continues to use messaging like this.
Instead to talking about selling romantic vacations to couples, increasing profits, and planning the logistics of a trip, how about tapping into the benefits of couples having travel experiences like human connection, creating meaningful memories, enriching their relationship, learning more about one another, building trust and confidence, or putting their daily stresses behind and spending time focusing only on one another?
When you speak to why someone needs something and how it will satisfy their desires, it’s easier to land new and repeat clients.
Tourism is a very personal, emotional, and humanizing industry.
With the future of travel ever-evolving and travelers becoming more mindful and intentional with where they travel to, the types of experiences that they have, the companies that they give their money to, how long they travel for, and who they travel with, there needs to be a fresh approach to how travel is talked about, marketed, planned, and booked.
That’s exactly what The Travel Coach Network and its travel coaches are doing.
We are flipping the script on how travel is viewed. Instead of a transactional approach, travel coaching takes a more human-centric approach by getting to the roots of why people travel and helping them use travel as a means for transformation, wellness, personal development, professional development, and reaching specific goals.
The motivation for why we want to travel, get away, go on a vacation, or escape has meaning to it.
The future of travel is bringing that to the surface and humanizing the travel planning and booking process.
Cheers to a new year and fresh start to reshaping the travel industry!
Listen to the Travel Coach Network Podcast
If you love listening to, learning about, and discussing topics like these in the travel industry, then you’ll love this show!
You can find it on any major podcast player.
Free Resources for Future Travel Coaches
Check out these other free resources for aspiring travel coaches:
- Listen to the Travel Coach Network Podcast
This is the perfect way to learn all about travel coaching, no matter where you are in your business journey. - Access the FREE, Economy Class of the TCN Membership
This includes a free masterclass and workbook to help you learn more about travel coaching! - Join the FREE Travel Coach Community Facebook Group
Be around inspiring and aspiring travel coaches who are just as passionate about travel as you. - Connect with the Travel Coach Network on Instagram
Have a quick question? Send us a DM! You’ll hear from me or a member of my team quickly.
